Free Audio Book : The Formula, By Joshua Robinson and Jonathan Clegg

For many years in America, auto racing was synonymous with NASCAR, and to a lesser degree, IndyCar, with Formula 1—the richest racing league globally—lagging behind. Fast forward to 2023, and F1 has surged to the forefront, fueled by a fervent yet emerging American fanbase. The F1 powerhouse has made its mark, but this victory was anything but guaranteed.

In The Formula, Wall Street Journal correspondents Joshua Robinson and Jonathan Clegg narrate the grand tale of how F1 rescued itself from the brink of failure and ultimately triumphed in America through cunning, audacity, and most importantly, innovation. Set against a backdrop of speedy cars, substantial wealth, glamorous locations, and attractive personalities, The Formula unveils how F1’s abrupt emergence in the US was actually the culmination of decades of continuous change and experimentation within the sport. Offering unparalleled insight and access to F1’s most legendary teams and figures—from Ferrari to Bernie Ecclestone to Christian Horner to Lewis Hamilton—The Formula provides a captivating depiction of the drivers, corporations, vehicles, rivalries, and daring risks that have molded the sport over the past fifty years.

The final product is a high-speed chronicle of how contemporary F1 racing was born—the first book to recount the story of the remarkable triumphs and dramatic mishaps that led F1 to this extraordinary yet unstable juncture. More than just a sports narrative, The Formula is the story of a game-changer that penetrated the saturated American sports market and secured its spot through capital, charisma, and a fresh perspective on what a sport needs to be in the era of ubiquitous entertainment.